Audio Branding: How to Market with Sound

Audio tracks and theme songs in video productions are vitally important, but why stop there? VMP discusses how audio branding is key to your marketing strategy

Recently, we started talking to a client about the importance of sound in creating any video production and it brought…...

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How to: Write an EPIC Production Title

Creating a great video is only one part to a superb video production. VMP guides you through the steps of creating a great production title to engage audience and increase viewership.

Creating a great video is only one part to a superb video production. One must consider marketing, distribution, display formats,…...

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Concept and Script Development

Got an idea brewing but not sure where to start? VMP breaks concept and script development down into easy steps so you can get your video production journey started!

Ever had a great idea for a film, TVC or viral web video? Or maybe you have an idea brewing…...

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5 Tips for Using Video on your Website

Tips to Start with Web Video Marketing If you have a business, chances are you’ve noticed the explosion of web…...

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Our Favourite Commercials of 2013

Happy New Year! As one year draws to an end and a new one begins the VMP staff has decided…...

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Hot Deals for Spring!

Brace yourselves, summer is coming. Here at the VMP office we’re heating it up with some hot spring deals!! Are…...

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Colour Your World

Colours in Advertising A few months ago VMP did a green-screen shoot for a bubbly, energetic client. The first thing…...

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Excerpt from Outlook – Australian Entertainment and Media

Jeff Whatcott is the Chief Marketing Officer of Brightcove, a successful cloud software company. In these excerpts from a recent…...

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Online Videos

Online Videos – Advertising For The Future This blog, we’re going to keep it short and sweet and share with…...

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Celebrity Endorsments

Celebrity endorsements are nothing new. We often see up and coming or well known public figures jump on board a…...

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Beyond 30 Seconds – The Art of Multi-Screen

Beyond 30 Seconds – the Art of Multi-Screening Imagine paying $3.8 million dollars for 30 seconds – that’s what an…...

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